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MOFU- Consideration Stage

Goal

Audience ko clear action lene ke liye push karna, jaise buying ya signing up, taaki wo aapke brand ke loyal customers ya clients ban sakein.

Content Type & Strategy

Focus karo exclusive offers aur high-value content par jo logon ko motivate kare to take the next step.

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Key Elements:

1. Clear Call-to-Action (CTA):
   • Har content mein clear aur compelling CTA rakho jo logon ko guide kare ki unhe kya karna chahiye (buy, sign up, join).
   • Example: “Aaj hi enroll karein aur apne brand ko next level par le jaayein!”
2. Value Demonstration:
   • Apne products ya services ka value dikhane ke liye detailed information do.
   • Use testimonials aur case studies to showcase how aapke offerings ne dusron ki life badli hai.
3. Limited-Time Offers:
   • Discounts, early bird pricing, ya exclusive content jaise incentives do jo urgency create karein.
   • Example: “Sirf aaj ke liye 20% discount on all courses!” </aside>

Platforms to Leverage

1. Website/Sales Page:
   • Apne products/services ki detailed information do, saath hi pricing, features, aur benefits.
   • Easy navigation aur clear CTAs rakho jaise "Buy Now" ya "Sign Up Here".
2. Email Campaigns:
   • Email newsletters bhejne ke liye apne audience ke liye exclusive offers ya valuable content rakho.
   • Example: “Join our community and get exclusive access to resources!”

Webinars/Live Sessions:

• Live sessions ya webinars organize karo jahan aap apne expertise share karo aur audience ke questions ka jawab do.
• Offer special discounts to attendees at the end of the session.